Arjun Sky Life

Company Arjun Group and Sahjanand Group
Work Website Design, Website Development, Website Maintenance
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Introduction

The Arjun Group has been present in Ahmedabad for the past two decades, proud of the achievements they have built themselves on. The Arjun Sky Life Project is a joint venture of Sahjanand Group and Arjun Group that comprises of 3 & 4 luxurious BHK apartments where anyone interested in a quality lifestyle can join in.

Challenges

Arjun Sky Life’s website lacked an attractive appeal to its nature.

Arjun Sky Life had only set up a Facebook account for their page, barely maintaining it with posts to keep their audience engaged. They also didn’t have any presence over other social networking platforms.

With no social media presence over digital platforms, there were no digital assets like creatives, hashtags, etc. for the brand to use over social networking platforms.

Arjun Sky Life was unable to generate quality leads for their social media pages, owing to their lack of presence and digital assets.

The brand required an urgent means to improve their lead to site visit ratio.

Strategy

We took over the brand and built it up from scratch, which included renovating their website and spreading their presence over social networking platforms.

We dedicated our time to coming up with improved ways to establish Arjun Sky Life’s identity over digital platforms like Facebook and Twitter in order to distinguish them from other real estate brands.

We generated landing pages over the Internet that lead to the brand so as to rope in customers for the goal of converting them to our brand.

We came up with a set of creatives that advertised about the amenities present at Arjun Sky Life. Alongside that, we created the digital asset of #LivetheNew where we encouraged customers to start their new life with the brand.

Results

  • We generated 46 site visits for their project.
  • At the end of the campaign, we sold inventory worth Rs.3 crores.