Ganesh Housing Corporation

Company Ganesh Housing Corporation
Work Social Media Optimization, Social Media Marketing, Website Design and Development.
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Introduction

GHCL is a leading real estate developer in Ahmedabad and has sold over thousands of properties in Ahmedabad. As a leading developer in Ahmedabad, we develop all kinds of properties in Ahmedabad – commercial property, residential property, high rise buildings, etc. Late Shree Govindbhai C. Patel – Founder Chairman of the group forayed into this business way back in the 1960s. Ever since its genesis in the 1960s, Ganesh Housing has been known for transparency and trust. Real Estate in Ahmedabad has seen a huge rise in the past 7 years. Due to this rise, properties in Ahmedabad have reached sky high prices and it has affected every property developer in Ahmedabad. GHCL has developed and sold over 22 million sq. ft. of real estate space, with another 2.5 million sq. ft. currently under development. There are many developers in Ahmedabad but it is difficult to find quality properties in Ahmedabad. There are some renowned developers in Ahmedabad who provide high-quality properties in Ahmedabad, out of these renowned developers Ganesh Housing is one of them.

Strategy

The VR Experience Campaign: Insomniacs started with the lead generation campaign and created social media buzz. We marketed #MapleTree i.e. selling of a unique property 3 & 4 GBHK.

#FirstPriorityFest Campaign: The idea behind this was to prioritize the people who mean the most to us.

The celebrities of Ahmedabad supported our cause, giving it a whole new level of what #FirstPriority was all about.

Our motive was getting the celebrities talk about their first priority, which is their home. We kicked of the campaign going on live with Google Ads, Facebook Ads and Digital Assets.

Result

  • Since the inception of the campaign we have successfully converted two leads (i.e. sold two units at Malabar County II) and there’s many more to come.